FAQ

The Questions We Get Most.

If yours isn’t here, bring it to the discovery call — or email us at aaron@pelicanmediahaus.com.

How much do you charge?
Retainers start in the mid-four figures monthly. Multi-location operators and higher-volume shops get custom packages. The investment page walks through why we don’t publish a single number — what you get depends on scope, production scale, and cycle cadence.
How fast do I see results?
Ads on Meta within 2–3 weeks of kickoff. Platform learning phase runs another 7–14 days. Measurable lead flow typically shows up in week 3–4. Anyone promising day-one leads is selling you a fairy tale.
Do you run the ads, or just make them?
Both, if you want. Most partners run a hybrid: we handle creative, strategy, and ad account management — they handle the inbound leads. If you already have a media buyer you trust, we work alongside them.
Are the leads exclusive to my business?
Yes. Every lead from every ad we make goes to you and nobody else. We don’t resell leads, we don’t sell the same customer to your competitors, and we don’t run a pay-per-lead marketplace. The ads carry your brand, the leads land in your CRM, and the only business competing for them is yours.
What if I already have an agency running my ads?
We can partner with them on creative. Plenty of ad agencies are strong on the buying side but outsource creative — we’re a good upstream partner. We’ll tell you honestly on the call if we think swapping fully to us would be better for you.
Where do you shoot?
We come to you. Most Florida production is one day on-site, multiple ads captured, zero disruption to your operation. We travel nationally for partners at the right scale.
What industries do you work with?
Home service operators — HVAC, roofing, solar, remodeling, plumbing, electrical, landscaping, pool services, restoration. We occasionally take adjacent service categories (auto, legal, high-ticket B2C) when the positioning fit is right.
What happens if an ad isn’t converting?
We iterate. Every retainer includes refresh cycles built on what the data tells us. Meta gives us signal fast — if a hook isn’t landing, we swap it. The goal is always ads that move a business metric, not ads we’re proud of.
Is there a commitment?
No. We work month-to-month with no long-term contracts and no lock-in. Cancel any time. That said, Meta’s learning phase runs about 7–14 days and measurable lead flow typically shows up in weeks 3–4, so expect to give the math a full cycle before judging results.
Got a question we didn’t answer? Ask it on the call.
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